Branding Creating and Managing Your Corporate Brand

(5 students)
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This course includes:

  • list-favs2 hours, 18 minutes
  • list-favsCPD Accreditation
  • list-favs11 units
  • list-favsFull lifetime access
  • list-favsAccess on mobile and TV
  • list-favsCertificate of completion
publisher
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Course Cloud

Key Concepts Covered by This Free Course:

  • Understanding the concept of brand and branding
  • Creating a brand identity that aligns with your business values
  • Managing your brand’s reputation in the market
  • Measuring the effectiveness of your branding efforts
  • Launching your brand in the market with the right strategies
  • Analysing your brand’s performance and making necessary adjustments
  • Building a strong brand that resonates with your target audience

Course Overview:

In today’s competitive business world, building a strong brand is essential to stand out from the crowd. This free course, “Branding Creating and Managing Your Corporate Brand,” is designed to equip you with the necessary skills to create and manage a powerful brand that resonates with your target audience.

The course begins with an introduction to the concept of brand and branding, followed by a deep dive into the key aspects of creating and managing a brand. You will learn how to go beyond the brand and build a brand identity that aligns with your business values. You will also discover how to measure the effectiveness of your branding efforts and launch your brand in the market with the right strategies.

Course Benefits:

By taking this course, you’ll gain a deep understanding of the importance of branding and how it can positively impact your business. You’ll learn how to create and manage a strong brand that resonates with your target audience, which can help increase brand loyalty, attract new customers, and improve your bottom line.

Moreover, the skills and knowledge you’ll gain from this course can provide you with new career opportunities. You’ll be able to apply your newfound branding skills to your current role or seek out new positions that require a strong understanding of branding and marketing strategies.

Career Path:

  • Brand Manager: Responsible for developing and executing brand strategies, managing brand reputation, and ensuring brand consistency.
  • Marketing Manager: Responsible for developing and implementing marketing campaigns, managing marketing budgets, and measuring campaign effectiveness.
  • Digital Marketing Specialist: Responsible for developing and implementing digital marketing strategies, managing social media channels, and measuring digital campaign effectiveness.
  • Advertising Manager: Developed and executed advertising campaigns, managed advertising budgets, and measure campaign effectiveness.
  • Public Relations Manager: Responsible for managing a company’s public image, developing PR strategies, and executing PR campaigns.

Course content

  • video Module 01: Brand Name & Slogan
    00:12:00
  • video Module 02: Creating a Visual Identity
    00:19:00
  • video Module 03: Going Beyond the Brand
    00:11:00
  • video Module 04: Interpreting Evaluation Results
    00:10:00
  • video Module 05: Introduction to Brand & Branding
    00:21:00
  • video Module 06: Keeping the Brand Alive
    00:16:00
  • video Module 07: Launching Your Brand
    00:10:00
  • video Module 08: Living Your Brand
    00:08:00
  • video Module 09: Measuring Brand Health
    00:10:00
  • video Module 10: Mission, Vision & Positioning
    00:13:00
  • video Module 11: Performing a SWOT Analysis
    00:08:00
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About Course Publisher

Course Cloud
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Unlock your potential with Course Cloud, the UK's leading online provider of career-enhancing skills. With everything from IT and business to healthcare and skilled trades, our diverse range of courses are researched diligently and accredit-rated. Enjoy interactive, self-paced learning through diverse formats that include instructor-led sessions, multimedia lessons and expansive study material. You could be the next to power your career with us. Don't miss out on the opportunity of learning anything at any place with unprecedented flexibility through courseware available on any device. With dedicated tutor support, Course Cloud assures a learning journey that is not just informative but transformative. Join us in taking the first step towards achieving your career aspirations. Request the information today in English (UK) language.