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Influence and Persuasion

(1 students)

This course includes:

01:28:00 hours

CPD Accreditation

5 units

Full lifetime access

Access on mobile and TV

Certificate of completion

Training Express
Course Publisher

Training Express

Learning Outcomes

  • Identify strategies to establish rapport and build trust for effective influence.
  • Develop a preparation process for successful persuasion.
  • Apply presentation strategies and storytelling techniques to persuade others.
  • Understand the principles and components of effective persuasion.
  • Implement neuro-linguistic programming (NLP) techniques in persuasion situations.
  • Analyse audience needs and tailors persuasion messages accordingly.
  • Evaluate the effectiveness of persuasion attempts and adjust accordingly.

Course Overview

In today's fast-paced world, the ability to persuade and influence others is more important than ever. Whether you're a marketer, salesperson, entrepreneur, or simply seeking to improve your relationships, this course is for you. Our course begins with "Getting Off on the Right Foot" by teaching you strategies to build trust and establish rapport with your audience. You'll then learn how to prepare for successful persuasion and apply presentation strategies and storytelling techniques to persuade others. We'll delve deeper into the principles and components of effective persuasion and teach you how to use Neuro-Linguistic Programming (NLP) to enhance your persuasive methods. Finally, you'll learn how to analyse audience needs, tailor persuasion messages, and evaluate the effectiveness of your persuasion attempts.

Course Benefits

Our influence and persuasion course will equip you with the techniques and knowledge you need to become a successful persuader. You'll learn to establish trust, build rapport, and deliver compelling messages that resonate with your audience. These approaches will serve you well in all areas of life, from personal relationships to business dealings. By completing this course, you'll be able to apply effective persuasion strategies and storytelling techniques to achieve your desired outcomes. You'll also have a deep understanding of the principles and components of effective persuasion and be able to use NLP techniques to enhance your persuasive skills. With our comprehensive course, you'll have the tools you need to become a persuasive powerhouse!

Career Path

  • Sales Representative - Sells products or services by persuading customers and building relationships.
  • Public Relations Specialist - Uses persuasive communication to build and maintain a positive image for organisations or individuals.
  • Marketing Manager - Develops and implements strategies to persuade customers to purchase products or services.
  • Politician - Uses persuasive communication to gain support from constituents and achieve political objectives.
  • Fundraiser - Persuades individuals or organisations to donate money or resources to a cause or organisation.
  • Human Resources Manager - Uses persuasive communication to attract and retain top talent and maintain positive employee relations.
  • Teacher - Uses persuasive communication to engage students and motivate them to learn.
Course content

Influence and Persuasion

1: Understanding Persuasion


2: Preparing to Persuade


3: Getting Off on the Right Foot


4: Presentation Strategies & Using Stories to Persuade


5: Using Neuro-Linguistic Programming


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About Course Publisher

Training Express
Training Express

189 Courses

Training Express is a leading course provider, established by a dedicated team of experts working across the UK. We deliver accredited certification and training to UK businesses looking to improve organisational performance. Our comprehensive courses cover a broad range of sectors and industries, with a focus on promoting high standards of food hygiene, business wellbeing and safety in the workplace.

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At Adams Academy, we're reinventing the online learning landscape by creating an immersive global platform with a wide range of engaging and top-notch courses. Our thriving learner and course provider community accommodates many interests and academic levels, building a culture where curiosity flourishes and potential is awakened.

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